ZURICH: Analysts on Tuesday praised Nestle's choice for its new chief executive, healthcare executive Ulf Mark Schneider, as the food giant took a further step in its bid to become a leader in nutrition.
Schneider, 50, will take over on January 1, replacing outgoing chief Paul Bulcke who has been nominated to become the company's chairman.
In tapping Schneider for the post, Nestle bucked its near century-long track-record of picking in-house candidates as chief executives.
The last time the company selected an outsider as chief executive was in 1922, when banker Louis Dappels was brought in to reverse financial losses.
Nestle said Schneider's selection points towards a shift in the company's strategy.
With concerns about rising obesity on all continents, the company that has long been associated with fattening packaged foods wants to get in front of a global pivot towards nutrition. In announcing Schneider's hiring, the company's board "reconfirmed the long-term orientation for Nestle as a Nutrition, Health and Wellness company," a statement said.
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