AIRLINK 74.00 Decreased By ▼ -0.25 (-0.34%)
BOP 5.14 Increased By ▲ 0.09 (1.78%)
CNERGY 4.55 Increased By ▲ 0.13 (2.94%)
DFML 37.15 Increased By ▲ 1.31 (3.66%)
DGKC 89.90 Increased By ▲ 1.90 (2.16%)
FCCL 22.40 Increased By ▲ 0.20 (0.9%)
FFBL 33.03 Increased By ▲ 0.31 (0.95%)
FFL 9.75 Decreased By ▼ -0.04 (-0.41%)
GGL 10.75 Decreased By ▼ -0.05 (-0.46%)
HBL 115.50 Decreased By ▼ -0.40 (-0.35%)
HUBC 137.10 Increased By ▲ 1.26 (0.93%)
HUMNL 9.95 Increased By ▲ 0.11 (1.12%)
KEL 4.60 Decreased By ▼ -0.01 (-0.22%)
KOSM 4.83 Increased By ▲ 0.17 (3.65%)
MLCF 39.75 Decreased By ▼ -0.13 (-0.33%)
OGDC 138.20 Increased By ▲ 0.30 (0.22%)
PAEL 27.00 Increased By ▲ 0.57 (2.16%)
PIAA 24.24 Decreased By ▼ -2.04 (-7.76%)
PIBTL 6.74 Decreased By ▼ -0.02 (-0.3%)
PPL 123.62 Increased By ▲ 0.72 (0.59%)
PRL 27.40 Increased By ▲ 0.71 (2.66%)
PTC 13.90 Decreased By ▼ -0.10 (-0.71%)
SEARL 61.75 Increased By ▲ 3.05 (5.2%)
SNGP 70.15 Decreased By ▼ -0.25 (-0.36%)
SSGC 10.52 Increased By ▲ 0.16 (1.54%)
TELE 8.57 Increased By ▲ 0.01 (0.12%)
TPLP 11.10 Decreased By ▼ -0.28 (-2.46%)
TRG 64.02 Decreased By ▼ -0.21 (-0.33%)
UNITY 26.76 Increased By ▲ 0.71 (2.73%)
WTL 1.38 No Change ▼ 0.00 (0%)
BR100 7,874 Increased By 36.2 (0.46%)
BR30 25,596 Increased By 136 (0.53%)
KSE100 75,342 Increased By 411.7 (0.55%)
KSE30 24,214 Increased By 68.6 (0.28%)

KARACHI: Qasim Yaqoob Paracha, Acting Chairman of the Salt Manufacturers Association of Pakistan (SMAP), underscores the transformative power of Artificial Intelligence (AI) in revolutionizing Pakistan salt industry.

Qasim Yaqoob Paracha outlined how AI could harness extensive social media data to comprehend consumer behaviour, enabling the formulation of targeted marketing strategies and promotions.

This approach, he emphasized, has the potential to promptly enhance revenue. Furthermore, he highlighted AI capability to optimize recruitment and training processes by identifying ideal candidates for specific roles, ultimately enhancing overall efficiency, performance and effectively training them in the right area.

Calling upon the government to encourage AI adoption in businesses, Paracha proposed incentives such as tax breaks and research grants. He stressed that embracing AI is vital for Pakistan long-term economic competitiveness and its ability to thrive in the dynamically changing global market.

Paracha urged the Pakistani government to prioritize the incorporation of AI across various business and industrial sectors, underscoring its pivotal role in sustaining the country competitiveness.

He asserted, Effective integration of AI in departments like marketing, HR, research, manufacturing and sales can significantly amplify efficiency and productivity.

Hence, he urged the government to concentrate its efforts on building a resource pool that leverages Pakistan human resources, unlocking business potential, and contributing to the nation greater prosperity.

Copyright Business Recorder, 2024

Comments

Comments are closed.