Ad blockers are some of the most popular means of blocking unwanted advertisement online.
The tech savvy Pakistanis are also rampant user of such software, and in particular the mobile phone users, the latest statistics ranks Pakistan among the top countries where people block these ads.
To be precise, some 10 million of the smartphone users in Pakistan have installed ad-blocking browsers on their devices.
The numbers were revealed in ‘2016 Mobile Adblocking Report.’ As per the report at least 419mn people i.e. 22 percent of the world’s total 1.9bn smartphone users are active in blocking ads on the mobile web.
A huge concentration was seen at Asia Pacific region.
China topped the list with 159mn users using ad blocks on monthly basis; India was placed second with 122 million users of mobile, 38 million in Indonesia and Pakistan at the fourth spot with 10 million users.
As per local media reports some 38pc of smartphone users in Pakistan have installed ad-blocking browsers on their devices.
Reports added that the top reason for using these ad blockers was simply that these ads consume data,you’re your regular Pakistani mobile internet user wants to make the most of their data limits.
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