Gucci took an audience sprinkled with fashion royalty on a mind-expanding trip back to the early 1970s on Wednesday as the global style powerhouse unveiled its 2015 spring/summer womenswear collection. Skirts were cut above the knee, or shorter: always an encouraging sign if you believe the old maxim about global stock markets tending to rise in tandem with hemlines.
Prints had a slight psychedelic edge to them and there was a bit of a nautical/pirate theme running through a set that included plenty of embroidery and gilt-edged, oversized buttons on short-cut jackets featuring a range of exotic materials including python and Mongolian lamb. There was also a range of three-quarter length, flared trousers and tight-waisted trench coats in an eclectic mix the company itself dubbed "kaleidoscopic glamour".
Gucci's creative director Frida Giannini has long been a fan of the hippy era and she gave full vent to that particular enthusiasm, to the apparent approval of a front-row featuring Kate Moss, US Vogue editor Anna Wintour and glamorous Monaco royal Charlotte Casiraghi. Casiraghi, who is a top-level showjumper, has long been an ambassador for the company's equestrian line of clothing and she has now become the face of its cosmetics collection, which was making its catwalk debut here. Elsewhere, there was much interest in the collection presented by Angelos Bratis, the latest young designer to be taken under the fatherly wing of Giorgio Armani.
The 36-year-old Greek's mastery of dresswear is seen by some to be sufficiently impressive for him to be considered a potential successor to the 80-year-old Armani, should the dean of Italian fashion decide to hand over the creative leadership of his global style empire.
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