Reckitt Benckiser Pakistan recently announced the launch of Veet Lotions, a new product category from its global portfolio. Press release issued here on Thursday said that Veet Lotion has been introduced specifically to facilitate young, active women of today and provide them with greater ease and comfort in hair removal.
New International Veet is the only hair-removing lotion in the market, which can be used without a spatula. Veet lotion can be easily applied with hands, just like any other moisturising lotion and washed off with water, offering women far greater convenience, the statement added.
Veet Lotion is available in two variants Veet Sensitive and Veet Floral.
CEO Reckitt Benckiser, Ali Ahmed Khan said: "The new International Veet Lotion is a welcome addition to our expanding portfolio. With the new Veet Lotion, we want to provide women with the ultimate hair removing solution that gives a clean, fresh and invigorating feeling with complete ease of use, without the hassles of the spatula."
Through Veet lotion, Reckitt Benckiser aims to meet the needs of the modern active woman, the woman who wants to be known and be seen, not only for her appearance but also for her work, the statement added.
It provides an easy, convenient and fast acting solution to the hair removal problems of women, and provides a feeling that lasts.-PR
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