Haleeb Foods Limited (HFL), one of the leading food and beverages companies of Pakistan has introduced a unique programme titled 'Quality Through The Line' (QTTL), which revolves around key areas including people, processes and plants to bring about a change that would ultimately lead to sustainable growth. The first phase - QTTL 1.0 successfully ended in January 2019. As an outcome product quality improvement of almost 100% was seen. The second phase specifically aims at improving knowledge and skill sets and as of now 99% of HFL total employees have passed the Apprentice Level Quality Testing.
Memosh Khawaja, CEO - HFL conceived the QTTL programme after a comprehensive gap analysis was conducted last year. Expressing his views on the achievement of this milestone he said, "We are committed to the highest quality standards for every task we take up, our employees at all levels and functions have to go through the QTTL training at varied stages of the programme. As we move up on the QTTL Professional Level, we are confident to set new benchmarks for the industry."
Sami Qahar, Head of Marketing added, "We continue to invest heavily on innovation and technologies, to upgrade our production process, quality-control and research facilities. With decades of experience, we have earned the unwavering trust of our consumers."

Copyright Business Recorder, 2019

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