"The use of artificial intelligence for the purposes of indiscriminate surveillance of natural persons should be prohibited when applied in a generalised manner to all persons without differentiation," the document said.
The EU also wants to ban social scoring amid criticism that some companies misuse the technology for hiring, giving out loans and other major decisions which can favour privileged groups.
Optibus said it will use the money to continue expanding its global presence and enhance product capabilities that include optimisation and AI algorithms that improve mass transit for passengers.
The company said it was launching an update to improve transportation networks significantly through the use of data-driven planning.
As part of the six-year partnership, the Dearborn, Michigan-based company will incorporate the tech giant's Android operating system into its Ford and Lincoln vehicles starting in 2023.
Ford also plans to offer its customers built-in Google apps, that will include its map and voice technology.