Global PC shipments slide in Q1 as Apple takes biggest hit

BENGALURU: Global shipments of personal computers slumped by nearly a third in the first quarter of 2023, with Apple Inc dropping the most among the market heavyweights as the industry struggles with a post-pandemic slowdown in consumer spending.

In separate reports published on Monday, market research firms IDC and Canalys blamed weak demand, excess inventory and a bleak economic outlook for the shipment declines of 29% and 33%, respectively.

“Most of the issues that plagued the industry in the second half of last year have extended into the start of 2023,” Canalys analyst Ishan Dutt said.

Of the top five PC makers analysed in the reports, Apple saw the largest drop with a fall of more than 40%. That was followed by Dell Technologies Inc with a drop of around 31%.

Lenovo Group Ltd, Asustek Computer Inc and HP Inc also faced declines, the reports said.

The data suggests that PC makers are set for another quarter of weak earnings after a 2022 that saw their sales squeezed by the end of the pandemic-driven demand boom.