PSO holds dealers' conference in Lahore

KARACHI: The Pakistan State Oil (PSO) has come up with an ambitious business growth strategy, the company announced in a statement here on Monday.

It said that PSO organized a dealers' conference to share this strategy for future growth.

Sheikh Imran-ul-Haque, Managing Director and Chief Executive Officer of the company, addressed this business conference in Lahore.

PSO's dealers from Faisalabad, Sahiwal, Gujranwala and Lahore divisions attended the meeting at the Management House where senior company management discussed PSO's ambitious business growth strategy.

It was pointed out that PSO has the largest retail footprint with 3,489 outlets spread across the Pakistan.

PSO's retail partners not only offer international quality petroleum products under this plan but also facilitate customers through availability of non-fuel modern retail products and services.

PSO's senior management from Marketing, Retail, Logistics, T&OD, Communications Finance, NFR, Operations, Imports and Brand divisions joined the Managing Director during the conference and discussed the issues referred by the customers.

The Managing Director and CEO, Sheikh Imran-ul-Haque, said: `Our business partners are key to the company's growth. In the last two years PSO's profit-after-tax has shown a tremendous growth. It could not been possible without the commitment and loyalty shown by our business partners. PSO's growing retail footprint, continued dominance in fuel segments, introduction of the higher RON environment friendly products under the Altron Premium, AltronX, and Action+ Diesel are a few accomplishments that would not have been possible without the support of PSO dealers'.

He said that the company's business strategy also revolves around finding ways to benefit our business partners. Other than ensuring availability of our international quality product line across the network, introduction of value added services such as the PSO loyalty fuel cards, branchless banking services, ATM facilities and state-of-the-art `Shop Stop' convenience store are adding convenience for our customers and resulting in higher revenues for our dealers.

PSO proactively organizes such interactive conferences to keep our business partners informed of the company's growth plans. This two-way interaction is an integral part of our business systems to help align efforts to serve our customers better.