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With a legacy of over 30 years, Faizan Steel is guided by passion and trust to produce quality steel products and supply to all major construction organizations working across Pakistan.

As a company, we are committed to the development and building of Pakistan with quality as our core value.

Faizan Steel has a world-class portfolio of advance manufacturing plants, with our Induction Furnace, Multi-strands Continuous casting process and Automatic bar mill.

Corporate Overview

Faizan Steel is the fastest grown manufacturer of deformed steel bars in Pakistan, with the production plant located at SITE area near Shershah, Karachi. We are a team that believes in adding value to society beyond many profits through quality and revolutionized steel products. We are equipped to move ahead in this fast-paced world with our modern ideologies, research and development along with the ability to expand and grow.

Our goal is to maintain Faizan Steel's position as one of Pakistan's leading steel manufacturing company with its continuous commitments to promote growth, development and prosperity by working towards building a safe and eco- friendly world.

Ideal Workplace

We have turned ourselves into a prosperous workplace by creating an ideal work culture for employees where they can do their best work. We give priority to the happiness of our employees so that they can unleash their creativity without hesitation. Their creativity is what makesus different from our competitors and successful in the market.

MARKETING STRATEGY

Faizan Steel wants its product to be approachable to every individual of the society whether they want to construct their house, office, factory or project. By doing this we want to contribute to the construction industry of Pakistan andaims to be a vital part of it.

Faizan Steel believes in innovation and it is the fundamental concept of our marketing strategy. One cannot withstand the fluctuating demand pattern of the market without focusing on innovation.

Our Marketing Research Team together with our R&D department have introduced two new innovative products firsttime in Pakistan considering the requirement of the market.

Marketing Strategy of Faizan Steel argues to continuously conduct market research for a better understanding of our end-user and try to produce qualitywith innovation for the maximum satisfaction of our customers.

WE STRIVE TO SERVE OUR SOCIETY WITH THE INNOVATION

QUALITY POLICY QC VISION

We are committed to receiving recognition on both industrial and national levels by producing high-quality steel products that meet international standards.

QC MISSION

We endeavor to accomplish greatness by:

• Playing a vital role in Pakistan's steel industry by providing quality products that satisfy customer needs.

• Using advanced technology to carry out modern steel-making for achieving enhanced properties of the product.

• Taking safety measures for making the processes environmentally friendly.

• Creating a place of employmentwhere we provide outstanding training and investment for the future of our employees.

CORE VALUES

• Dependability and integrity.

• Customer satisfaction.

• Sustainable production and consumption.

• Efficiency throughout the organization.

• Leadership and teamwork.

• Stewardship and passion.

• The continual growth of businessand our people.

Faizan Steel is dedicated to achieving all the above-mentioned codes of conduct to keep both its employees and customers satisfied and playing a part in the growth of Pakistan's economy by producing high quality and environmentally friendly products.

Vision:

Our vision is to work sustainably and preserve the environment, impact people's lives positively with our quality steel, to maintain out brands association with trust and reliance along with becoming an inspiring and leading steel manufacturing company in Pakistan.

Mission:

Our mission is to strengthen Pakistan's economy by using the best resources available, to always continue working on improvement, and to keep our legacy intact by following our passion for valuing and elevating our principles, people, products, policies, and relationships.

Copyright Business Recorder, 2020