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Pakistan's monthly magazine SouthAsia, focused on foreign policy, political and business issues, has once again been nominated for the 26th Genesis Awards, presented by The Humane Society of the United States, in the Outstanding Written Word - Brigitte Bardot International Print category. It is the only Asian nominee to make it to the US Genesis Awards list.
The Genesis Awards pay tribute to the major news and entertainment media for producing outstanding works that raise public awareness of animal issues. Along with SouthAsia, other nominees in the Outstanding Written Word - Brigitte Bardot International Print category - this year include The Independent (UK) and The Sunday Times (UK). The 26th Genesis Awards will be held on Saturday, March 24, in Beverly Hills, California.
SouthAsia has earlier won the US Genesis Award in 2007, when it was described as "the equivalent of Time magazine in Pakistan" by Steve Valentine, star of the film 'Crossing Jordan' and a noted animal rights activist who commended the magazine for bringing out key issues concerning maltreatment of animals in South Asia.
'SouthAsia' was launched in 1977 as Third world International. Over the years, it has covered ground-breaking news such as the Soviet invasion of Afghanistan, the Iranian Revolution of 1979, the rise of the Mujahideen, the assassination of Indian Prime Minister Indira Gandhi and the assassination of Pakistani President Zia-ul-Haq.
The magazine has continued to focus on political and economic developments with exclusive focus on South Asia. Raising issues of various concerns in the region, SouthAsia aims at providing a cohesive analysis and drawing attention to issues that otherwise remain absent from mainstream media. The magazine also has a strong online presence at www.saglobalaffairs.com-PR

Copyright Business Recorder, 2012

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