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KARACHI: ASA Microfinance Bank (Pakistan) Ltd. and Turaco Agency Ltd. (T/A Turaco) have signed a strategic partnership to introduce embedded insurance solutions for microfinance customers across Pakistan.

The agreement marks a significant step toward expanding access to financial protection for underserved communities by integrating affordable insurance directly into ASA Pakistan’s lending journey. The signing ceremony was attended by senior leadership from both organizations.

Under the partnership, Turaco will enable insurance coverage to be seamlessly embedded within ASA Pakistan’s loan products, allowing borrowers to access protection against unforeseen risks such as illness, accidents, or loss.

On this development, Naazer Minhaj, President & CEO, ASA Microfinance Bank has siad that this partnership reflects our continued commitment to supporting our customers beyond access to credit.

Copyright Business Recorder, 2026

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