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World

President Trump eyes digital media empire to challenge Fox News

  • President Trump has reportedly revealed privately that he wants to start a digital media company to "clobber" Fox News, and undermine the country's largest conservative oriented media network.
Updated 12 Nov 2020

President Trump has reportedly revealed privately that he wants to start a digital media company to "clobber" Fox News, and undermine the country's largest conservative oriented media network.

What is the strategy at play? As reported by Axios, some Trump advisers believe that Fox News made a mistake with an early call of President-elect Biden's electoral win in Arizona, which allegedly enraged President Trump and gave him a tangible reason to attack a network that has effectively served as a mouthpiece for the Trump Administration since the past four years.

"He plans to wreck Fox. No doubt about it", said a source with detailed knowledge of President Trump's intentions on this matter, adding that rather than a costly and conventional cable-based network, Trump is considering harnessing digital media to stream online; which would be notably cheaper, and could potentially reach a wider audience.

Furthermore, President Trump's digital platform would aim to specifically target his throngs of conservative supporters, many of which have been subscribed to Fox News, with the source adding that the network would spend "a lot of time slamming Fox".

Despite Fox News' consistent support of the Trump Administration, with many political commentators arguing that there was a constant "feedback loop" between the numerous pundits on the network and the President himself, Trump has vocally criticised the network, stating that "Fox has changed a lot - somebody said: What's the biggest difference between this and four years ago? And I say Fox."