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KARACHI: Bank Alfalah has announced the launch of the Alfa Virtual Debit Card in collaboration with Mastercard in an endeavour to bring the bank closer to customers in the times of social distancing. The virtual card eliminates the need to visit a branch, present any physical documentation or in-person interaction to application as customer verification is performed digitally.

The launch of the new card is in line with the bank's commitment to support citizens and communities by providing convenient solutions enabling them to continue banking remotely. Commenting on the launch, Muhammad Yahya Khan, Group Head - Digital Banking, Bank Alfalah has said that the world is undergoing a transformation that is influencing all aspects of our daily lives.

Atyab Tahir, Pakistan Country Manager, Mastercard said that with more customers appreciating safer, faster and more secure payment options, Pakistan is steadily increasing its appetite for digital payments.

Copyright Business Recorder, 2020

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