Inside Yango Pakistan’s approach to keeping driver earnings stable during fuel price surges

As fuel prices rise and everyday expenses climb, the effects are being felt across Pakistan’s ride-hailing ecosystem—by both commuters and the drivers behind the wheel.

Over the past two months, Yango Pakistan has rolled out a series of gradual fare adjustments across major cities. In total, six revisions have been introduced since early March, with changes tailored to local conditions rather than applied uniformly.

In cities like Karachi and Lahore, fares have increased by up to 20-22% averaging across different car types. In Islamabad and Rawalpindi, where trips tend to be longer, the increase has gone as high as 35%—a reflection of higher fuel usage per ride.

For riders, the shift is noticeable. Many are adjusting how they travel.

According to industry experts, trip frequency has softened slightly, while more users are exploring lower-cost options. Bike rides, for example, have seen about a 10% increase in usage, suggesting commuters are actively managing costs.

Behind the scenes, dynamic pricing systems are helping maintain balance—adjusting fares based on demand, traffic, and driver availability to ensure rides remain accessible.

A Drivers Benefit Hub was also recently introduced within the app, designed to provide drivers with a consolidated space for accessing non-earnings related support, including partner offers and informational resources that may help reduce certain day-to-day operational expenses.

For drivers, however, the issue is more immediate.

Lahore-based bike driver Imran Saleem, “If fares didn’t change, fuel would take a big portion of our income. Gradual increases done by Yango really helped us manage day-to-day expenses. People are choosing bikes more because it’s affordable. It keeps us busy, but fuel costs still matter.”

While some commuters have expressed concerns over fluctuating fares—especially during busy hours—these variations are largely tied to real-time conditions.

Ride-hailing remains an essential service, particularly in urban areas where convenience and safety are key. Many women, in particular, rely on these platforms for predictable and secure travel.

As economic conditions remain uncertain, both riders and drivers are adapting—reshaping how mobility works in real time.