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KARACHI: Operational excellence and innovation have helped National Foods Limited expand its global footprint, with exports reaching Rs 4.698 billion in FY2025.

According to export data, National Foods recorded strong export growth over the past five years, with exports surging 218 percent. The company’s exports rose from Rs 1.476 billion in FY2020 to Rs 4.698 billion in FY2025, reflecting an increase of Rs 3.22 billion.

The NFL’s largest export markets include North America and the GCC, where demand is supported by growing ethnic populations, rising globalization, and increasing consumer interest in global cuisines.

The expansion of mainstream retail channels and the greater priority given to world foods have also strengthened the company’s presence in these markets. The company’s leading export categories include recipe mixes, pickles, and sauces.

“National Foods also continues to focus on import substitution and local value chain development, including initiatives around tomatoes and chilies aimed at reducing import dependence and strengthening domestic sourcing,” informed National Foods’ officials, briefing a group of journalists during their visit to the company’s Port Qasim plant.

The growth in exports is linked to the company’s operational excellence, particularly the strategic role of the Port Qasim plant since 2006, they added.

The Port Qasim plant is among National Foods’ oldest and most strategically important manufacturing sites, producing 263 different products. A significant share of National Foods’ spice packaging for both local and export markets is undertaken at this plant.

The facility also serves as the company’s core site for pickle manufacturing, with the entire category produced at this location.

The plant is ISO, BRCGS, and Halal certified, reflecting National Foods’ commitment to internationally recognized standards for quality, food safety, traceability, operational controls, and Halal compliance. It continues to support National Foods’ domestic market demand and export supply requirements across key product categories.

The plant has also contributed to National Foods’ recent sustainability recognition, including the “Green Environmental Stewardship” Award in both 2025 and 2026 for the effluent treatment plant case study at the facility.

Copyright Business Recorder, 2026

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