LAHORE: Hayat Kimya's sanitary pad brand, Molped, has been providing women across the globe with innovative products and solutions for more than two decades. Now, in 2021, the company has also introduced Molped in Pakistan with famous Turkish star Esra Bilgic as the face of the brand.
Monthly periods pose different challenges for women in Pakistan; one of the biggest concerns is the fear of a poor-quality product that causes rash and irritation among other problems. This unfortunately interrupts and disrupts the everyday life of Pakistani women. Girls and women in Pakistan should be provided with an environment along with quality products that allow them to manage their menstruation with ease and dignity.
After extensive research on the subject and evaluation of the needs of Pakistani women, Molped has launched Hygiene Shield Portfolio in Pakistan which has been specifically designed for Pakistani women. Hygiene Shield, an anti-germ protection layer, is a first in Pakistan.-PR
Copyright Business Recorder, 2021
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