K&N's for health and happiness of the nation

K&N's, a leading name of Pakistan's Poultry Industry started in 1964 with a single minded objective of providing better nutrition for health and happiness of the Nation, and has since been a founding pillar and beacon for the poultry industry. With years of poultry expertise and a commitment to food-safety, K&N's manages and controls all stages of poultry production to provide its customers safe and healthy chicken products.
K&N's integrated poultry operations include poultry breeding, hatching, feed milling, broiler growing, poultry processing, and production of ready-to-cook & fully cooked chicken products. K&N's Quality Assurance Lab monitors and regulates the entire integrated poultry operations to ensure K&N's chicken products are wholesome, safe and healthy. K&N's manages its own product distribution (including Pakistan's most extensive cold-chain distribution system) and a chain of K&N's Chicken Stores for its range of chicken products.
Chickens are HALAL slaughtered by hand (Islamic Zabeeha) strictly according to slaughter rules of The Shariah. K&N's slaughtering procedure has been assessed by Darul-Ifta of Jamia Ashrafia and Jamia Naeemia, both authentic institutions for granting Halal certification.
K&N's further ensures food-safety by implementing the HACCP (international food-safety) system to produce safe and healthy chicken and chicken products. Additionally, Quality Management System at K&N's is ISO 9001:2008 certified, through which K&N's is able to control and monitor quality specific factors, which ensure consistency in its products and services while assuring customer satisfaction.
K&N's operates a state-of-the-art poultry disease diagnostic & research laboratory established in collaboration with Pakistan Agricultural Research Council, which provides extension service to Pakistan's poultry industry in close co-ordination with K&N's Advisory Service. K&N's has been a trend setter and proven to be instrumental in providing help and support in modernising the entire poultry industry in Pakistan. Over the passage of time, K&N's has won numerous awards and gained recognition for selfless and meritorious contributions in developing Pakistan's poultry industry. K&N's has once again been awarded the Brands Icon of Pakistan status along with Brands of the Year Award for 2010, for the fourth year running.
K&N's has also introduced an innovative frequent shopper programme for the first time in Pakistan - The K&N's Way Club - which will pave way for modern consumer services in the country. Membership to The K&N's Way Club is free. As a member, every time customers shop at any K&N's Chicken Store in Pakistan, they earn points which have real value. These points entitle members to receive great awards such as free K&N's products, special discounts and a higher club status with exclusive privileges.
The K&N's Way Club offers four status levels. Enrol as a Member and progress towards higher club status of Silver or Gold with exclusive privileges, or become one of the most privileged Circle members with a black card. The appreciation of product quality by valued customers and their continued confidence is testimony of a strong consumer belief in K&N's as it endeavours to remain a brand par excellence with continued focus on providing safe and healthy chicken.