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Pakistan Print edition: 2019-12-17

Carrefour, Daraz sign partnership agreement

Majid Al Futtaim, the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia has signed a partnership agreement with the leading online marketplace Daraz. This collaboration is a strategic alliance, which wi
Published December 17, 2019 Updated December 17, 2019 11:19am

Majid Al Futtaim, the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia has signed a partnership agreement with the leading online marketplace Daraz. This collaboration is a strategic alliance, which will enable Daraz's online shoppers to shop from over 3,000 products offered by Majid Al Futtaim's Carrefour stores, across numerous categories.

The agreement was signed between Jean Marc Dumont, Country Manager of Carrefour Pakistan at Majid Al Futtaim Retail and Ehsan Saya, Managing Director at Daraz.

Daraz is a leading online marketplace in Pakistan, enabling tens of thousands of sellers to connect with millions of customers, having more than 5 million monthly users. The addition of Carrefour's extensive product offering and unbeatable prices on Daraz marketplace will significantly empower its online shoppers, adding more choice and value to their shopping experience.

Jean Marc Dumont, Country Manager of Carrefour Pakistan at Majid Al Futtaim Retail commented that this strategic alliance with Daraz, being a renowned online shopping platform, is exciting news for the ever-growing community of online shoppers in Pakistan.

He further said that Majid Al Futtaim is on an ambitious digital transformation agenda and it has now brought this to Carrefour operations in Pakistan, allowing local customers to choose from more than 3,000 FMCG products.

Copyright Business Recorder, 2019

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