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Natural-coloured cotton holds a distinct position at the global level due to its inherent pigmentation environmentally-friendly characteristics and unique textile value. It is a form of cotton in which colour is naturally embedded within the fibre, therefore eliminating the need for chemical dyeing processes.

At a time when the world is rapidly moving towards organic eco-friendly and sustainable textile products natural-coloured cotton is emerging as an important and noteworthy alternative.

Demand for natural-coloured cotton and the products derived from it are gradually increasing in international markets as these products not only exert a lower environmental burden but also meet modern standards of health quality and sustainability.

According to research literature, there are seven basic types or colour groups of natural-coloured cotton found worldwide, including light brown, dark brown, green grey pinkish-brown, pale yellow or yellowish and blue or bluish shades.

At present, brown and green cotton varieties are of greater practical and commercial importance as their colours are relatively more stable in higher demand and better suited for industrial applications. Agricultural experts consider natural-coloured cotton to be a non-toxic chemical-free and pollution-safe textile raw material. Compared to white cotton products made from natural-coloured cotton allow significant savings in water energy and chemical inputs due to the absence of the dyeing stage in the manufacturing process.

The history of natural-coloured cotton spans thousands of years and is by no means a new concept. As early as the third century BCE cotton of various colours was cultivated in the Indian subcontinent, Egypt and the South American region of Peru.

Five thousand years ago, indigenous communities in one of the regions of South America used purple blue deep yellow green and chocolate-coloured cotton while the cultivation of light brown and other coloured varieties is attributed to the Indian subcontinent.

Historical references also point to the presence of light blue yellow and rust-coloured cotton in Central Asia and certain ancient Russian states. Evidence further suggests that grey-coloured cotton was cultivated in parts of the Potohar region of present-day Pakistan in the past.

In the rural society of the subcontinent natural-coloured cotton was not merely an agricultural crop but an integral component of local culture and household industry. Until about six decades ago, brown cotton was cultivated on a limited scale in villages from which khes, rugs, mats, handkerchiefs and other household items were produced.

Elderly women would spin labour-intensive yet high-quality yarn on traditional spinning wheels while local weavers used this yarn to produce khaddar and other durable fabrics. Owing to their simplicity durability and aesthetic appeal these fabrics were also appreciated in urban areas. Over time, however, this tradition gradually weakened due to a lack of industrial patronage and insufficient recognition of local artisans.

Following the Industrial Revolution, the production of natural-coloured cotton remained limited, leading to the dominance of white cotton, particularly American white cotton, as the primary industrial raw material. Rapid population growth and the large-scale demand for textile products resulted in an exceptional increase in the demand for white cotton.

Compared to white cotton, natural-coloured cotton generally yields less per acre and has relatively shorter and weaker fibre, making it difficult to use on a large scale in heavy spinning machinery. Nevertheless, in the modern era, various types of fabrics are being produced by blending natural-coloured cotton with white cotton, which not only remain environmentally friendly but also meet industrial requirements. A notable advantage is that fabrics made from natural-coloured cotton tend to become more attractive rather than fading with repeated washing and sun-drying.

From an environmental perspective, the importance of natural-coloured cotton becomes even more pronounced as the dyeing and printing stages in the textile industry consume enormous quantities of water energy and chemicals.

Since colour is genetically inherent in natural-coloured cotton the need for these processes is reduced or eliminated, leading to a significant decrease in environmental pressure. Moreover, this cotton is relatively less susceptible to attacks by sap-sucking pests, which can result in reduced pesticide use and lower production costs.

Globally, demand for organic and environmentally-friendly textile products continues to rise. In the United States and Europe, several organic and sustainable fashion labels have shown interest in products made from natural-coloured cotton or are using it on a limited scale.

Research further indicates that natural-coloured cotton, particularly its green and brown varieties, offers better protection against harmful ultraviolet radiation from the sun, making garments produced from it more suitable for use in hot climates and open environments.

In Pakistan, valuable research on natural-coloured cotton is underway at the Central Cotton Research Institute Multan where four to five different colour varieties have already been developed and multiple products made from these varieties have also been introduced.

This research progress indicates that natural-coloured cotton has the potential to be adapted to industrial requirements, particularly if further work is carried out to improve fibre length and strength.

In conclusion, natural-coloured cotton is not merely an agricultural crop; it represents a comprehensive blend of historical heritage scientific research environmental protection and modern textile requirements.

In the context of growing global environmental awareness and rising demand for organic products natural-coloured cotton offers Pakistan a value-added and future-oriented opportunity in research industry and niche markets.

Copyright Business Recorder, 2025

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