Treet Corporation Limited, a Pakistani diversified business group, has announced plans to expand its hygiene razor segment, approving a capital expenditure of Rs430 million (~ USD 1.5 million) to meet surging local and export demand.
The listed company disclosed the development in its notice to the Pakistan Stock Exchange (PSX) on Wednesday.
“Treet Corporation Limited announces that due to exceptionally high sales and strong demand for its hygiene razors, which have exceeded current production capacity.
“Accordingly, the Board of Directors has approved a Rs430 million capital expenditure to expand the hygiene razor segment,” read the notice.
The company said that the investment will enable it to meet rising demand, “including local and export, improve efficiency, and enhance shareholder value”.
Last month, Treet announced a strategic expansion into the fast-growing personal care segment, unveiling two new proprietary brands — “Genesis” for men and “Estela” for women.
The company shared that the launch marks its entry into the fast-growing personal care and grooming category. The grand launch event for the complete product range is scheduled to be held on January 01, 2026, it said at the time.
Treet Corporation Limited was incorporated in Pakistan as a publicly listed company in 1977. The company is engaged in the manufacturing and sale of razors and razor blades, along with other trading activities. The company has a product range of over 75 SKUs, including shaving razors, body razors and feminine razors.