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On the World Water Day 2018, the Coca-Cola Company announced it has returned 60 million litres of water to nature and communities in Pakistan.
Coca Cola's Replenish goal, a first for the beverage-producing private sector, seeks to replenish, or return through water access, productive use and conservation activities, 100 percent of the water Coca-Cola uses in its global sales volume by 2020. To achieve this, Coca-Cola System entities support community-based water projects around the world, with a specific focus on water stressed regions and those locations experiencing or recovering from humanitarian crises.
"Pakistan remains one of the most water stressed states globally, which gives us another reason for reinstating our mandate as a responsible corporate citizen; as a Company we are on track to replenish 100% water back into the communities where our business operates," said Rizwan Khan, General Manager, Coca-Cola Pakistan & Afghanistan Region, adding that although scarcity of potable water resources, high rate of unhygienic practices and local governance clauses pose as a strong challenge for them, but over the past decade they have developed a strong network of partners, NGOs and provincial authorities who have been supportive towards their water stewardship practices."-PR

Copyright Business Recorder, 2018

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