KARACHI: Meta with collaboration of the National Institute of Banking and Finance (NIBAF), a subsidiary of the State Bank of Pakistan (SBP), to train and up-skill Pakistani women entrepreneurs in order to foster sustainability and resilience of women-led businesses in the country.
The program is being implemented under the ‘Business Resilience through Financial Education (BRFE)’ component of Meta’s flagship women empowerment program “SheMeansBusiness”.
SheMeansBusiness was introduced in Pakistan in May 2020 in partnership with the SBP and USAID to bolster financial inclusion and resiliency of women-led businesses, particularly during the Covid-19 induced economic slowdown. Under the arrangement, Meta, in collaboration with National Institute of Banking & Finance (NIBAF), will be hosting a series of online training sessions to up-skill 3,000 women entrepreneurs who are part of NIBAF’s National Financial Literacy Program for Youth (NFLP-Y).
The primary aim of the program is to strengthen women’s business financial understanding and help them grow their businesses for enhancing their socioeconomic standing and role in the society. NFLP-Y program focuses on managing personal finances and has a wide reach within Pakistan. The Meta-NIBAF partnership aims to build on the two organizations’ shared experience in up-skilling and enabling up and coming entrepreneurs for improved business prospects.
According to Riaz Nazarali Chunara, Managing Director NIBAF, Financial empowerment is one of the key drivers of women empowerment. NIBAF is excited to collaborate with META to strengthen the financial literacy and digital skills of Pakistani women. “We hope that this partnership will help our women craft their own entrepreneurship journeys”, he added.
Beth Ann Lim, Director, APAC Policy Programs and Government Outreach Meta said that Meta is excited to collaborate with NIBAF to foster financial education and training for Pakistan women entrepreneurs. He said financial education is crucial for sustainability and resilience of small and medium enterprises, especially when combined with digital skills.
Copyright Business Recorder, 2022
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