The upcoming movie Ishq Positive held a press conference at McDonald's Main Boulevard Branch Lahore on 20th July. McDonald's Pakistan has been a Pakistani staple since early 1998. It has continuously made efforts to promote the local film industry and nurture its growth with its recent successes including, Jawani Phir Nahe Ani, 3 Bahadur & Dekh Magar Pyar Se.
One recent such endeavour for the local film industry was supporting an upcoming Movie "Ishq Positive". Produced by KSL Production, and directed by the renowned actor/director Noor Bukhari. The film itself is a RomCom with the story line centering around Rajjo a girl from a rich household who runs away from her house in search of adventure and love!
Divisional Marketing Manager for McDonald's Viquas Jaleel and Sr. Brand Manager Hilal Mir were present at the venue, they discussed how McDonald's supported the venture and how they have always promoted & supported the film industry in Pakistan. The main cast & crew including Noor Bukhari (Director & Main Lead), Wali Hamid Ali (Lead Hero), Faria Bukhari (Second Heroine), Ahmad Abdul Rehman & Saim (Supporting Star Cast), Kamran Akhtar & Saji Ali (Music Director) were also present.-PR