LAHORE: JS Bank, one of the fastest growing banks in Pakistan, has signed an agreement with Visa, a world leader in digital payments, to further enhance and expand its innovative cards portfolio.
The signing ceremony was attended by Leila Serhan, Visa’s Group Country Manager for North Africa, Levant & Pakistan; Umar Khan, Country Manager Pakistan & Afghanistan at Visa; Basir Shamsie, President & CEO and Atif Malik, COO of JS Bank, along with senior executives from both organizations.
Through this collaboration, JS Bank aims to introduce a broader range of Visa-powered products and solutions, enabling customers to enjoy greater convenience, security, and global acceptance. This partnership reinforces JS Bank’s commitment to driving innovation in the banking sector and supporting Pakistan’s transition towards a cashless economy.
Speaking on the occasion, Basir Shamsie, President & CEO, JS Bank, said: "Our long-standing relationship with Visa has been built on shared values of innovation and customer-centricity. This renewed collaboration marks another milestone in our journey to deliver seamless and secure financial solutions. Together with Visa, we aim to redefine payment experiences and provide our customers with greater access to cutting-edge digital solutions."
Umar Khan, Country Manager for Pakistan & Afghanistan, Visa, added: “JS Bank has been a strong partner in bringing meaningful innovation to consumers in Pakistan.
By scaling Visa enabled products, we’re making everyday payments simpler and more secure, and helping more people participate in the digital economy through better access and trusted experiences.”
With Visa’s global expertise and JS Bank’s focus on digital advancement, this partnership will continue to empower customers with innovative financial tools and contribute to greater financial inclusion across Pakistan.
Copyright Business Recorder, 2025
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