Novacolor Trends 2024 ‘interprets’ in 6 colour palettes at IAPEX 23 Lahore

KARACHI: Novacolor Trends 2024 are interpreted in six colour palettes inspired by the eclectic properties of spices that stay with us on a sensory journey whose destination matches the revived memory of a world we feel we belong to.

The 6 palettes were previewed during a dynamic experience at the IAPEX 23 Lahore, where S M Hafeezullah Executive Chairman Novacolor Pakistan along with CEO Nasar Khan shared a sensorial display made of beautiful textures in different product lines encouraging cross-cultural influences and connections.

Architects and designers from all across Pakistan highly appreciated the craftsmanship and beauty of texture finishes and colors palette.

The common denominator of all facets of Novacolor’s decoration proposals, both in terms of flat paint and textures, remains the great attention to sustainability. Almost all of the San Marco Group brand’s products offer a formulation with a low emission of volatile compounds during application, renouncing formaldehyde and added plasticisers and thus adopting a Biomass Balance approach as evidenced by REDcert² certification.

In particular MAT motion Supreme, MAT motion Extra, Puro-VOC free, the powder coatings of the Archi+ range, the lime finishes of the Minerals range, and the Novacolor primers, have also obtained Eurofins Indoor Air Comfort Gold certification, the best guarantee that the products meet the low VOC emission requirements of the market, making them outstanding for ensuring indoor air quality.

Copyright Business Recorder, 2023