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Business & Finance

Airlink Communication Limited launches AirV, marking its strategic entry into Pakistan’s electric vehicle industry

  • Airlink expands its business portfolio with the introduction of its own EV bike brand, AirV
Published Updated

Air Link Communication Limited (Airlink), one of Pakistan’s leading technology manufacturers, distributors and publicly listed companies, has officially launched AirV, its own electric bike brand, marking a significant milestone in the company’s growth. The launch reflects Airlink’s vision to move beyond its established mobiles and consumer electronics business and build a strong presence in emerging technology-driven industries.

AirV makes its market debut with 11 models across six distinct series, offering a comprehensive range designed around different customer preferences, riding requirements and applications. The lineup combines contemporary design with technology-led features, including cruise control, regenerative battery technology, NFC functionality and anti-theft features. With lithium battery options and model-specific ranges of up to 200 kilometres, AirV offers customers a diverse range of choices to suit their individual needs.

Airlink brings to AirV over 7 years of robust industry experience and a well-established ecosystem spanning manufacturing, nationwide distribution, retail, e-commerce, and consumer financing. With strategic partnerships with leading global brands including Samsung, Xiaomi, TECNO, itel, Hisense, and Acer, alongside its status as an Apple Authorized Reseller, Airlink has built a strong reputation for reliability and market leadership. At the heart of this ecosystem is Airlink’s state-of-the-art manufacturing infrastructure at Sundar Industrial Estate, Lahore, demonstrating its continued commitment to local manufacturing, technological advancement, and Pakistan’s industrial growth. Backed by an extensive nationwide network of channel partners and retailers, Airlink is strategically positioned to establish AirV as a trusted name in electric mobility, ensuring strong market penetration, nationwide accessibility, and a reliable customer experience.

The AirV brand was formally inaugurated by Mr. Aslam Hayat Piracha, Chairman, Airlink Communication Limited. Speaking on the occasion, Mr. Piracha said: “Our vision is to contribute towards building a stronger, more progressive Pakistan through meaningful innovation. With AirV, we aim to be part of the transformation in the country’s transportation landscape by making modern, reliable and technology-driven mobility more accessible and affordable. Beyond introducing electric bikes, we aspire to contribute to Pakistan’s EV ecosystem through local manufacturing, technological advancement and sustainable business practices, creating value for consumers and opportunities for the wider industry.”

Speaking at the launch, Mr. Muzaffar Hayat Paracha, Group CEO, Airlink, said: “At Airlink, our growth has always been driven by a forward-thinking approach, identifying emerging opportunities and transforming them into successful businesses. As Pakistan moves towards electric mobility, we see immense potential to redefine the future of transportation. With AirV, our vision extends beyond electric bikes to building a comprehensive mobility business serving both individual and enterprise customers. This launch marks another significant milestone in Airlink’s journey of innovation and diversification.”

The launch event brought together industry leaders strategic channel partners, business associates, media representatives, influencers, and distinguished guests, reflecting the strength of Airlink’s business ecosystem and its longstanding relationships across Pakistan’s technology and consumer markets.

Through AirV, Airlink is entering a new phase of business expansion, leveraging its established strengths in manufacturing, distribution and retail to participate in a rapidly evolving industry. The brand’s offering across individual and enterprise segments reflects its ambition to develop a scalable business with the potential to serve a broad range of mobility requirements.

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