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Business & Finance

Chery Master Pakistan eyes launch of Tiggo 4 HEV, QQ BEV & Tiggo V

  • Company signals a major expansion with new models, including a compact EV and a versatile family platform
Published Updated

Chery Master Pakistan, a joint venture between China’s Chery Automobile and Pakistan’s Master Group of Industries, is evaluating to launch two to three future models for the local market, including the Tiggo 4 HEV, QQ BEV, and Tiggo V.

According to an official statement, Chery Master Pakistan signalled the potential introduction of multiple new models in the local market following its participation at Auto China 2026.

The direction is supported by Chery’s global plan to introduce 13 new models over the next two years across gasoline, hybrid and electric powertrains, spanning SUV, sedan, urban mobility and pickup segments.

The company said that for Pakistan, these categories hold growing relevance as consumers increasingly seek fuel-efficient, practical and technology-driven vehicles amid rising fuel costs and changing mobility needs.

“Pakistan remains an important growth market for Chery’s advanced mobility technologies,” said Samir Malik, CEO of Chery Master Pakistan, adding that the company is focused on “evaluating products that match local driving conditions, consumer expectations and long-term mobility trends.”

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At Auto China 2026, Chery showcased the QQ BEV, a compact electric vehicle offering a range of up to 410 kilometres. The company believes that the model is positioned as an affordable urban mobility solution, making it particularly relevant for congested cities such as Karachi, Lahore and Islamabad.

The Tiggo V concept, meanwhile, represents a versatile mobility platform combining SUV space, MPV practicality, and pickup-style utility. The company says that its multi-purpose character aligns closely with Pakistan’s strong preference for family-oriented vehicles that can also support lifestyle, business and utility requirements.

Meanwhile, the Tiggo 4 HEV further expands Chery’s hybrid portfolio into a more accessible segment, potentially opening new opportunities in Pakistan’s compact SUV market, it added.

“With hybrid technology gaining traction due to fuel economy benefits and limited charging infrastructure for full EVs, such products could play an important role in accelerating local NEV adoption,” read the statement.

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