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Volvo Cars expands automated driving partnership with Nvidia

  • Tesla is pushing ​for broader approval of its assisted-driving technology in Europe, including urban areas with ​an EU-wide vote possible in December
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STOCKHOLM: Volvo Cars is expanding its partnership with Nvidia to develop a new generation ​of driver-assistance and automated-driving technology, the companies said on Thursday, ‌as carmakers race to bring increasingly advanced hands-free driving features to market.

The companies said Volvo would combine its safety systems and engineering expertise with Nvidia’s artificial intelligence and ​computing technologies, including the Hyperion sensor, computer architecture and autonomous-driving ​software stack.

Automakers including Mercedes-Benz, BMW and Ford have been targeting more advanced ⁠automated-driving systems, from hands-free highway driving to self-driving in limited conditions.

Tesla is pushing ​for broader approval of its assisted-driving technology in Europe, including urban areas with ​an EU-wide vote possible in December.

Nvidia CEO Jensen Huang told reporters in Stockholm that partnering with Volvo provided the chipmaker with a “tremendous opportunity” because of the automaker’s rigorous ​safety standards. Huang said features would be rolled out gradually.

“As the car earns ​its trust and as Volvo becomes comfortable with the capabilities of the cars, they’ll ‌continue ⁠to expand the services that are available. There’s no hurry, safety first,” Huang said.

Besides Volvo, Nvidia has partnerships with a wide range of automakers, including Mercedes, Jaguar Land Rover and Hyundai.

Volvo CEO Hakan Samuelsson said the company ​would take a ​cautious approach to ⁠deployment.

“We will never let it out under conditions which we know are not safe,” Samuelsson told reporters.

The technology, ​which Volvo ultimately expects to support hands-free driving both ​in ⁠urban environments and on highways, should appear in Volvo vehicles before 2030 and will be launched in multiple regions simultaneously, excluding China, Alwin Bakkenes, Volvo Cars’ ⁠head ​of software engineering, said.

Volvo, majority-owned by China’s ​Geely Holding, has not chosen a pricing model yet, Bakkenes said, but features would not be limited ​to higher-priced models.