PITB offers free product photography to entrepreneurs

LAHORE: The Punjab Information Technology Board (PITB), in collaboration with the Punjab Social Welfare Department, is offering free product photography and videography services to eligible entrepreneurs.

This initiative is part of the Punjab government’s ‘Punjab E-Commerce Hub’ programme designed to help these entrepreneurs promote their products online effectively, said PITB on Friday.

Its aim is to assist entrepreneurs in creating high-quality content that showcases their products on online stores and digital platforms, thereby enhancing their presence in the digital marketplace.

The Punjab E-Commerce Hub was established to empower small and local businesses, SMEs, artisans, wholesalers, and new entrepreneurs digitally.

It facilitates access to both domestic and global markets for their products and aims to connect Punjab’s entrepreneurial talent with the rapidly growing e-commerce economy.

Additionally, the hub provides practical training and guidance in various areas, including branding, product photography, videography, social media marketing, podcast recording, e-commerce strategies, digital marketing, and business relations.

Moreover, practical workshops and business guidance sessions for entrepreneurs and SMEs are organised at the hubs located in Lahore, Faisalabad, and Sialkot. Business owners can visit ecom.punjab.gov.pk to access the facilities offered by the Punjab E-Commerce Hub, including free photography and videography services, as well as to obtain more information.

Copyright Business Recorder, 2026