KARACHI: A meeting of the Film Oversight Board of the Information Department was held under the chairmanship of Sindh Minister for Information, Transport and Mass Transit, Sharjeel Inam Memon, during which progress of the ongoing film projects under the Information Department was thoroughly reviewed.
Discussions were also held on the projection of films, domestic and international distribution, participation in various film festivals, and collaboration with the private sector, digital release and advertising strategies in line with modern requirements.
On this occasion, various aspects of effectively introducing the Sindh government’s film projects through OTT platforms and social media were also considered so that these projects could be reached to the maximum number of people.
Addressing the meeting, Sindh Senior Minister Sharjeel Inam Memon said that the Sindh government had been taking serious and practical steps for the promotion of film and creative industries.
He said that quality films were the best means of effectively presenting culture, history, tourism and social values of the country and the province to the world. Therefore, high quality, modern requirements and international standards were being specially taken into account in film projects.
Sharjeel Inam Memon said that in the present era, digital platforms had been playing a key role in the success of films, therefore, the film projects of the Sindh government should be introduced on a large scale by using OTT platforms and social media effectively.
He emphasized that the promotion of the film industry would not only provide new opportunities to young creators, directors, writers and artists, but it would also effectively highlight the positive and bright image of Sindh at the national and international level.
Copyright Business Recorder, 2026