KARACHI: TikTok has become the official entertainment partner of the most awaited movie of the year called ‘Money Back Guarantee’, which will be released in theatres on April 21, 2023.

This partnership has added to the excitement surrounding the film’s release through various in-app activations that offer fans the opportunity to participate in and engage with the blockbuster feature like never before.

‘Money Back Guarantee’ is a satirical and comedy film featuring an ensemble cast of Pakistan’s best actors. As the movie’s already large fan base eagerly waits for its release, the fandom can now interact with the star-studded cast and each other in new and exciting ways on TikTok.

Fans will be able to find exclusive content from the movie, including teasers, trailers, and behind-the-scenes footage on TikTok. Additionally, TikTok will launch an exclusive landing page for the movie, which will include official trailers, cast teasers featuring the stars and showtimes to people’s closest cinemas.

Saif Mujahid, Head of Content Operations and Marketing, Pakistan, at TikTok said: “We are thrilled to partner with Zashko Films as the official entertainment partner of “Money Back Guarantee.” TikTok in-app activations will allow users to engage with the film in new and exciting ways, and we can't wait to see the community's response to this highly anticipated film.”

“We are ecstatic to have TikTok as our official entertainment partner,” said film producer, Shayan Khan.

“As a producer, I believe it is crucial to stay relevant and adapt to the ever-changing trends of the entertainment industry. TikTok has revolutionised the way people consume content, and we are thrilled to be a part of this exciting platform.

Copyright Business Recorder, 2023