The World Consumer Rights Day was observed across the country to highlight the importance of the day. The theme for World Consumer Rights Day (WCRD) 2012 was "Our Money, Our Rights: Campaigning for Real Choice in Financial Services."
In Pakistan, there is a sound regulatory mechanism of international standards including "The Competition Commission of Pakistan (CCP)" which is effectively working for the protection of consumers rights, and promoting fair business practices and healthy competitions among the market players. Various civil societies and consumers rights organisation arranged programmes seminars, and talk shows highlighting the importance of the day.
The Consumer Rights Day was first observed in 1983 which aimed at creating awareness about the rights of the consumers amongst the masses. Experts said that the rights of the consumers present in our society and the relating courts are also present but the need of the day is that the consumers should be aware of these rights. The Consumer International (CI) network for the Protection of Consumers in Pakistan in collaboration with the international groups is working for the protection of consumers rights in Pakistan in various fields. "The Network", was founded in 1992 as a non-governmental organisation with focus on medicines and public health, later expanded its attention to consumer protection in general, governance and citizens' access to justice.