Nokia recently kicked-off a two-month long Mobile Phone Take Back and Recycling Campaign in collaboration with Ufone, Unilever, Radio FM 91, ACY Music, Orient Advertising and United Media. All the companies involved in the campaign joined hands to improve the environmental awareness in Pakistan and to provide an easily accessible solution for responsible recycling of mobile phones, accessories, chargers and mobile batteries of all brands.
Recycling is processing old materials into something new in order to prevent wasting useful material, to cut down on energy consumption and to reduce the need for waste land filling that can spoil Pakistan's environment.-PR