The jury of All Pakistan Newspapers Society (APNS) once again judged Synergy Advertising the best in Product Ad category for the 21st APNS Awards. The Awards function was held at Islamabad. Asif Ali Zardari, President of Pakistan gave away the awards to the recipients. Synergy was recognised with an award for an international brand Lana, anti-bacterial hand gel, distributed by Astor International.
"We are honoured to be recognised on this national level and are very proud of our creative team for the exceptional work they do for our clients," explained Ali Mandviwalla, COO Synergy. There were various entries submitted for the year 2009-2010 from all over the country by different ad agencies the Lana campaign was judged as the best in its entry category by a panel of professionals.
Awards are presented by the APNS, which is a premier body of newspapers publishers in Pakistan and are aimed to honour creative brilliance and business performances in the advertising industry. In its fifth decade, the APNS Awards has grown into the country's most renowned and prestigious advertising competition.
Synergy Advertising has a proven track record of its creative excellence and in just a decade of its operations, the role of Synergy as a brand builder has been acknowledged and generously appreciated by the corporate industry, clientele and trade bodies. The agency has also been a recipient of ABBY Awards (India). Synergy Advertising is a part of Synergy group that comprises of five independent business units: Synergy Advertising, Synergyzer, Synergy Marketing Corp, Syntax Communications and Brandsynario.com.-PR