An Australian academic on March 18 praised the increasing use of social media during disasters, saying there had been a "beautiful display of humanity" on Facebook during recent catastrophes. Communications expert Gwyneth Howell said she had been prompted to research the use of social media following last year's major earthquake in New Zealand's second city Christchurch - which caused damage but no deaths.
The University of Western Sydney academic could not have known more disasters were to follow - floods and cyclones in Queensland, bushfires in Western Australia, a deadlier quake in Christchurch and Japan's quake and tsunami.
Howell said that interviews with people who established Facebook sites to help victims of Queensland's devastating floods in January had demonstrated a "sense of real community" existed in the virtual space.
"If that's what Facebook is providing and social media is providing people with in times of terrible anguish, I think it's a fantastic resource." Howell said part of her ongoing research, which will examine how people use social media such as Facebook and Twitter during a time of crisis, will seek to discover how this medium can be deployed to even greater effect.
She said in the Queensland floods, during which Facebook sites offered news of people's whereabouts, help in reuniting pets with their owners and up-to-date information on flood zones, people used social media as an information source. "They look at news media on television but they go to places like Facebook," Howell said.