World standards day: Message from Dr. Sayeda Zia Batool, Director General (PSQCA)

World Standards Day is a global occasion to recognize the power of standardization in bridging markets, building trust, and driving economic growth. This year’s theme, “Shared Vision for a Better World,” Spotlight on SDG 7 - Affordable and Clean Energy underscores how standards provide the practical foundation for achieving the Sustainable Development Goals (SDGs) from building a sustainable economy to combating climate change.

For Pakistan, this common language is essential for our products to gain acceptance in international markets. Conformity to standards is the key to consumer confidence abroad and to boosting our trade and exports.

The Pakistan Standards and Quality Control Authority (PSQCA) represent our nation on this global stage. I commend its work as “it’s work is commendable” adopting international standards, developing Pakistan Standards for products, services, and environmental safety, and raising awareness among industries and consumers. Its efforts to harmonize national standards with international benchmarks directly empower our corporate sector to compete effectively.

However, in a developing economy like Pakistan, much remains to be done. We must intensify our efforts to build a pervasive culture of quality. I urge our manufacturers and exporters to view standards not as regulatory hurdles, but as strategic tools for efficiency, market access, and global competitiveness.

On this day, let us reaffirm our commitment to standardization as a cornerstone of economic development and as a shared vision for a better as “vision of better” more prosperous Pakistan.

Copyright Business Recorder, 2026