LAHORE: The Punjab Revenue Authority (PRA) is set to launch a reward scheme for customers of hotels and restaurants who pay digitally, as part of a push to promote electronic payments and a culture of tax compliance.
The decision was made at a meeting on digital monitoring and database management, chaired by PRA Chairman Moazzam Iqbal Sipra. Participants were briefed on priority initiatives to expand tax culture and e-payments across service sectors.
Sipra directed the relevant departments to prioritise monitoring of consumer complaints about digital payment facilities and to set up an effective system for resolving them promptly.
A PRA spokesperson said customers who pay through QR codes at hotels and restaurants will get a chance to win prizes, with the aim of moving the public away from cash transactions.
The spokesperson warned that businesses refusing QR code payments will face strict legal action under applicable laws.
“Promoting digital payments will make business transactions more transparent and strengthen public confidence in the tax system,” the spokesperson said.
A monitoring mechanism will also be introduced to ensure quick redressal of complaints from customers paying by QR code. In addition, the Electronic Invoice Monitoring System (EIMS) will be used to ensure transparency in business activity and tax payments, while an awareness campaign will encourage digital transactions across the hotels and restaurants sector.
Copyright Business Recorder, 2026
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