KARACHI: Atif Ikram Sheikh, President of the Federation of Pakistan Chambers of Commerce & Industry (FPCCI), has signed a Memorandum of Understanding (MoU) with JazzWorld Pakistan Limited (JWPL) under which JazzWorld will offer a 30 percent discount on its digital and enterprise solutions to FPCCI member trade bodies and their individual members. This significant offer is aimed at making modern digital solutions more accessible and encouraging businesses to adopt technology at an affordable cost.
He described the FPCCI–JWPL partnership as a positive and timely step towards bringing practical digital and enterprise solutions closer to Pakistan’s diverse business community, with a specific focus on facilitating small and medium enterprises (SMEs), small traders, and women-led businesses. He added that such collaborations are essential to enhance competitiveness, formalization, and operational efficiency across the private sector.
Mian Zahid Hussain, Chairman of the Policy Advisory Board of FPCCI (PAB-FPCCI), who negotiated the terms and conditions with JazzWorld Pakistan on behalf of FPCCI, emphasized that Pakistan is passing through a period in which digital transformation is no longer a choice; it is an economic necessity.
He noted that SMEs are a vital pillar of employment, entrepreneurship, and commercial activity, yet many businesses continue to face difficulties in accessing affordable connectivity, digital tools, and contemporary enterprise services.
Mian Zahid Hussain acknowledged JWPL’s leadership in extending its enterprise solutions to FPCCI’s extensive membership base, which comprises a nationwide network of 307 trade bodies representing more than a million business houses across the country.
Shahzad Rasheed, President Enterprise Solutions, JazzWorld Pakistan Limited, was warmly welcomed at FPCCI Head Office along with Naufal Zamir Sheikh, Head of SME Enterprise Solutions, and AsimIrshad, Regional SME Head South. Shahzad Rasheed appreciated FPCCI’s support and termed this MoU a highly encouraging and forward-looking development.
He stated that JWPL is very excited to work closely with Pakistan’s business community, particularly SMEs, to provide them with reliable, secure, and cost-effective digital and enterprise solutions that can enhance their productivity and competitiveness in both domestic and international market.
Atif Ikram Sheikh, Mian Zahid Hussain, and Shahzad Rasheed stated that this partnership of both giants is aligned with the vision of Prime Minister Mian Muhammad Shehbaz Sharif to transform Pakistan into a digital and paperless economy.
Copyright Business Recorder, 2026
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