Special Communications Organization (SCO), a telecom operator in Azad Jammu & Kashmir and Gilgit-Baltistan, has named actor, director and model Usman Mukhtar as its digital ambassador. Usman Mukhtar will be engaged in various media activities to endorse SCO's digital and tourism initiatives. The association kicked off with a contract signing ceremony at HQ SCO on Friday, said a press release issued here.

Maj Gen Ali Farhan, HI (M) DG SCO and other officials of SCO were present on the occasion. Maj Gen Ali Farhan, HI (M) DG SCO said, "Empowering our communities with new digital means has always been the focus of SCO and that's why we have chosen Usman Mukhtar, who has a strong influence in social media and active interest in social services."-PR

Copyright Business Recorder, 2019