Easypaisa, mobile financial service (MFS) provider, in collaboration with Careem, a leading ride-hailing app of the region, offers users the ability to 'Top Up' their Careem wallets conveniently via the Easypaisa app.
Users will have the convenience of digital payments and will also get extra value added every time they 'Top Up'. This move is aimed at further driving the cashless ecosystem in Pakistan. Telenor Microfinance Bank's branchless banking platform - Easypaisa, is the ideal solution for Pakistan's largest ride hailing service Careem to create a shared 'cash-less' digital economy that will create value for all stakeholders.
By utilizing the Easypaisa app to conveniently recharge a Careem Wallet users will not have to experience the burden of carrying cash for basic transportation transactions. Furthermore, the variety of 'top up' incentive offers include added benefits in the form of bonuses for users and the convenience of automatic payments to Captains at the end of a ride.
The agreement was signed at a ceremony recently held in Islamabad which was attended by Khurram Malik, Head of Branchless Banking, Telenor Microfinance Bank and Shahzad Jamal, GM North, Careem Pakistan along with representatives from both the organizations.-PR