Survey suggests iPhone XR is attracting more Android users

Though Apple’s iPhones this year did not gather much sales as expected, one of its iPhones still managed to attract
27 Dec, 2018

Though Apple’s iPhones this year did not gather much sales as expected, one of its iPhones still managed to attract more Android users, making them shift from Android to iOS.

According to new survey data from Consumer Intelligence Research Partners (CIRP), it has been discovered that 16% of 165 US Apple customers acknowledged that they shifted from Android and purchased the lower-priced iPhone XR released by Apple this year, while 82% upgraded from one iPhone to the XR.

Fortune wrote, as compared to the same study conducted back in 2017, CIRP discovered that there has been in a rise in customers shifting from Android to iOS, as it was 11% last year. However, 86% customers in US upgraded from an iPhone to other back in 2017, a decline seen this year. “It appears that iPhone XR did serve to attract current Android users,” CIRP partner and co-founder Mike Levin said.

Apple claims XR has been its best-selling iPhone till yet

“Of course, Apple doesn’t just state plainly its launch strategy. But, based on the pricing and features, we can infer that Apple positioned the iPhone XR to appeal to potential operating systems switchers from Android.”

The report also showed that the iPhone XR, priced at $749, is more popular than the other two latest iPhones: the iPhone XS and XS Max. Where the iPhone XR counted a total of 32% of iPhone sales in US in 30-day periods, iPhone XS and XS Max accounted for a combined total of 35% of iPhone sales in the uS during the same time period.

In short, as per Mashable, Apple itself too has acknowledged that its affordable iPhone XR has been more popular than its other two models. Also, not only the iPhone XR is one of the tech giant’s best-selling iPhones, it is also one of its phones that has been wooing Android users.

Copyright Business Recorder, 2018

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