e-commerce experts ask writers to exploit online potential

19 Dec, 2022

ISLAMABAD: E-Commerce experts have urged the Pakistani writers to enhance their digital skills and sell their books on online platforms as readers around the world spent $405 million on e-books in 2020.

Talking to APP here on Sunday an e-commerce expert Syed Moneeb Ali urged the writers to use online platforms for showcasing their literary work globally. He said that writers can register their accounts to sell books on e-commerce platforms including Amazon.

He said that Amazon had added Pakistan to its seller’s list and now writers were getting the benefit of Kindle – a series of e-readers designed and marketed by Amazon.

He informed that Amazon Kindle devices were enabling users to browse, buy, download, and read through wireless networking to the Kindle store. He said that publishing takes less than five minutes and the book appears in Kindle stores worldwide within 72 hours.

He stated that 72 percent of the e-reader market belongs to Amazon Kindle while the share belongs to Barnes and Noble Nook is 10 percent. He said books with eye-catching covers and valuable content attract readers on digital platforms.

Describing the benefits of e-books, a consumer Waqas Khan said that reading has become convenient for people due to easy search methods and the availability of e-books. He said talented Pakistani writers can have a good share in e-book market.

He said online books save the trips to the library and readers can customize the font size as per desire. He said e-books are portable and easy to carry and one e-book reader can hold thousands of books. “Text-to-speech and read aloud feature are also helpful for children and adults with a learning disability or with visual impairment”, he added.

Talking to APP, a writer Muhammad Akbar said that paper books were thought of as less strain by many readers and being into radiation by electronic devices was not healthy for the eyes and brain.

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