Honda Atlas Cars (Pakistan) Limited, being one of the leading local automotive manufacturers in Pakistan, is all set to begin their journey of traveling Pakistan in Honda BR-V. It is going to be a 14 days campaign, where the renowned personalities like Hanif Bhatti, Iqbal Ghanga, and Taha Ansari with 9 other drivers are taking forward the caravan. Starting from Karachi and moving towards different parts of Pakistan, the final destination is Khunjerab.
This is going to be first of its kind campaign by Honda that will promote tourism in the country. The beauty of Pakistan will be explored by traveling through breathtaking places like the monument of Princess of Hope in Hingol, Darawar Fort, Lahore Food Street, Shrines in Multan, Ayub Bridge, Minar-e-Pakistan, Badshahi Mosque, Khewra Salt Mines, Islamabad Monuments, northern areas beauty and featuring the diverse culture in Pakistan.
Beginning from the 28th of April 2018, the Opening Ceremony of the event was held in Ramada Plaza, Karachi with the arrival of guests. At the ceremony, President / CEO Honda Atlas Cars Pakistan Limited had shared valuable thoughts, and unveiled the campaign logo, which was followed by the formal introduction of the activity partners and Caravan Kickoff. -PR
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