Visa continues to drive debit card usage in the Pakistan with the launch of an exciting and innovative new promotion aimed at rewarding people using their Visa debit cards for everyday use. According to the campaign, Visa debit card holders are entitled to win up to 7,000 exciting prices, which include mobile phones, mobile top ups and shopping vouchers.
The promotion, which will run from April 25th to the mid July, is aimed at encouraging people to use their Visa debit cards for all of their grocery shopping needs without the hassle of carrying cash. To enter the draw, Visa debit cardholders using their card at any outlets accepting Visa can simply SMS the APP/ to 2121.
Talking about the campaign, Amer Pasha, Country Manager Visa Pakistan and Afghanistan said, "Through this campaign, we aim to provide consumers more places and reasons to use their debit cards especially in everyday spend categories such as gas, groceries, quick-service restaurants, etc." "Visa is continuously looking at new and innovative ways to enhance our customer experiences, and the Visa 'Debit' campaign is a perfect example of our commitment to rewarding customers using their Visa debit cards," he added.-PR
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