Safeguard, Procter and Gamble's leading anti-bacterial soap is collaborating with Unicef in Pakistan to curb the spread of preventable diseases amongst those affected by the flood. This donation will impact over 2 million Pakistanis affected by the monsoon floods by promoting handwashing with soap, which is the single most effective way to prevent the spread of diseases and infections.
Sharing her thoughts, Mubashara Khalid, Brand Manager, Safeguard Pakistan said, "There is no better time to demonstrate our commitment to improving lives than when tragedy strikes unexpectedly. Recent floods in Pakistan caused large-scale havoc, and children in those areas are at a high risk from deadly water-borne diseases. By partnering with the Unicef to distribute soap, Safeguard is aiming to stop the spread of preventable diseases, such as acute respiratory illnesses and diarrheal diseases, which are the top two reasons of death amongst children under the age of five."-PR
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