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First Women Business portal of Pakistan has been introduced in the Faisalabad Chamber of Commerce & Industry (FCCI) which will help female entrepreneurs to utilize efficiently the most modern and cutting edge technology of E-commerce for the promotion of their share in the overall economy of Pakistan, said Farooq Yusuf Acting President FCCI.
During a meeting with Mrs. Shamim Akhtar Chairperson LCCI Standing Committee on Women Empowerment Development, he said that member of FCCI and Faisalabad Women Chamber of Commerce & Industry (FWCCI) could utilize this platform to enhance their businesses manifold. Mrs. Shamim Akhtar briefed about the women business portal and told that it is first electronic platform which has been entirely dedicated for the female entrepreneurs.
"They could utilize it for their awareness, facilitation and training to successfully enter into the field of e-commerce. She told that e-commerce is actually a new and emerging sector through which particularly women while sitting in their houses could market and sell their products globally.
She said that e-commerce is very suitable for female entrepreneurs as due to our socio-cultural and religious values, generally women are reluctant to have direct links with the male buyers.
Farooq Yusuf appreciated this innovative idea and said that female entrepreneurs of this region should utilize this facility to expand their businesses.
During this meeting Muhammad Din Tahir Director Research and Development Department FCCI and Miss Iqra Qadeer Secretary General FWCCI were also present. She told that she will circulate this information among the members of Faisalabad Women Chamber of Commerce & Industry so that they could fully exploit it for their personal benefits in addition to enhancing business activates in the country.

Copyright Business Recorder, 2018

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