BR100 Decreased By (-0.07%)
BR30 Decreased By (-0.15%)
KSE100 No Change (0%)
KSE30 No Change (0%)
BECO 5.60 Decreased By ▼ -0.04 (-0.71%)
BML 60.95 Increased By ▲ 2.23 (3.8%)
BOP 37.37 Increased By ▲ 0.24 (0.65%)
CNERGY 8.49 Decreased By ▼ -0.01 (-0.12%)
DCL 11.75 Decreased By ▼ -0.15 (-1.26%)
FCCL 57.75 Decreased By ▼ -0.88 (-1.5%)
FCSC 5.04 Decreased By ▼ -0.01 (-0.2%)
FFL 17.89 Decreased By ▼ -0.21 (-1.16%)
FNEL 1.24 No Change ▼ 0.00 (0%)
HUMNL 11.20 Decreased By ▼ -0.05 (-0.44%)
KEL 8.11 Decreased By ▼ -0.06 (-0.73%)
KOSM 6.37 Decreased By ▼ -0.10 (-1.55%)
MLCF 107.06 Decreased By ▼ -2.45 (-2.24%)
NBP 218.31 Increased By ▲ 0.83 (0.38%)
PACE 11.17 Increased By ▲ 0.02 (0.18%)
PAEL 47.02 Increased By ▲ 0.30 (0.64%)
PIAHCLA 30.66 Increased By ▲ 0.06 (0.2%)
PIBTL 18.62 Decreased By ▼ -0.24 (-1.27%)
PPL 246.82 Decreased By ▼ -5.84 (-2.31%)
PRL 37.25 Increased By ▲ 0.80 (2.19%)
PTC 71.60 Decreased By ▼ -2.36 (-3.19%)
SEARL 99.16 Increased By ▲ 0.17 (0.17%)
SSGC 31.94 Decreased By ▼ -0.41 (-1.27%)
TELE 9.18 Increased By ▲ 0.09 (0.99%)
THCCL 74.20 Increased By ▲ 5.07 (7.33%)
TPLP 13.32 Increased By ▲ 0.78 (6.22%)
TREET 25.86 Increased By ▲ 0.07 (0.27%)
TRG 67.50 Increased By ▲ 0.20 (0.3%)
WAVES 11.51 Increased By ▲ 0.14 (1.23%)
WTL 1.27 Increased By ▲ 0.01 (0.79%)

imageNEW DELHI: US casual-wear retail giant Gap Inc says it will open 40 stores in India, calling the expansion "an important next step" in its global growth strategy.

The San Francisco-based company, known for its relaxed-style denim and other attire, is the latest foreign company to enter India to tap its increasingly brand-conscious and expanding middle-class.

"India is an emerging, vibrant market and an important next step in our global expansion strategy," Gap global president Steve Sunnucks said in a statement late Thursday.

Gap will launch the first franchise-operated stores in the national capital New Delhi and financial hub Mumbai in 2015. The two big cities boast thriving shopping scenes.

Gap, which made the announcement as it reported second-quarter profit rose 25 percent to $303 million from a year earlier, has already been expanding quickly in neighbouring China.

It expects to have 110 Gap stores in China, Hong Kong and Taiwan by the end of 2014, while the Gap brand is already present in nearly 50 countries.

Gap will tie up with Arvind Lifestyle Brand, part of leading textile-maker Arvind Ltd, to open its franchised outlets in India, long one of the US firm's top global product-sourcing sites.

As the world's second-most populous nation with 1.25 billion people -- half under the age of 25, India represents an attractive market for Gap's casual wear, the US company said.

While many Indians sport traditional clothing such as saris and salwar kameez -- long shirts and loose trousers, growing numbers of young people are adopting Western attire such as jeans and T-shirts.

Young Indians "are actively embracing fashion in today's retail environment", said Ismail Seyis, Gap Global Franchise vice president.

North America still accounts for over three-quarters of the company's sales but Gap is focusing increasingly on rapidly expanding emerging nations to propel growth.

Big clothing retail names such as Adidas and Reebok are already in India. But lack of store space and legislative and regulatory hurdles have stood in the way of a significant increase in the presence of foreign retailers.

New Prime Minister Narendra Modi has pledged to create a more business-friendly environment but there are still political concerns about big retailers driving smaller rivals, mainly mom-and-pop operations, out of business.

Gap's new Indian stores will add to its global retail portfolio that includes 3,200 company-operated stores and 400 franchise outlets.

"Our goal is to quickly scale up and build a large business for the Gap franchise in India," J. Suresh, chief executive of Arvind Lifestyle Brands, said in a separate statement.

Copyright AFP (Agence France-Presse), 2014

Comments

Comments are closed for this article.