JLR to launch 30 new vehicles in China over next 2 years

Usama Fayyaz September 5, 2019

BEIJING: Luxury carmaker Jaguar Land Rover (JLR) plans to launch 30 new or revamped vehicles in China in the next two years, it said on Wednesday, seeking to build on a recent recovery in sales in the world’s biggest auto market.

JLR, owned by India’s Tata Motors, said the models would include imported ones as well as products built by Chery Jaguar Land Rover, its local joint venture with Wuhu-based carmaker Chery Auto.

The plan follows a 17pc rise in JLR’s sales in China in August and a 40pc jump in July, after a more than 20pc decline last year.

JLR also said in a statement it aimed to further adjust its sales and dealership system to improve profitability.

Overall auto sales in China fell 4.3pc in July, declining for a 13th consecutive month, according to data from China Association of Automobile Manufacturers (CAAM).

To tackle the slowdown, global and local carmakers from Ford to Geely are working on new vehicles to try to boost sales.

Copyright Reuters, 2019

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