Tuesday, 15 March 2011 17:45
KARACHI: February 27th at Café Flo was the launch of the new Salvadore Ferragamo perfume, Attimo. This exclusive event was hosted by Catalyst PR and Marketing and managed by the talented Catwalk production team. The guest list consisted of celebrities and socialites including; Ayesha Omer, Anoushay Ashraf, Matira, Yousuf Bashir Qureshi, Deepak Perwani, Ayesha Hashwani, Nadia Hussain, Amin Guljee, Sheila Chatoor, Saba of Sabs, Maheen Khan, Shamyl, Umer Sayeed, Maria Wasti, model Fauzia, photographer Ayaz Anees and many more.
Attimo has been launched by Beaute’ Pakistan International (BPI’). BPI is an exclusive distributor of globally renowned brands of perfumes, handbags, luggage, and watches in Pakistan. Its huge brand portfolio comprises of brands like Bvlagari, Versace, Burberry, Elizabeth Arden, John Richmond and many more in perfumes, handbags & sandals by Guess, Armani, DKNY, Fossil, Nixon in watches and TUMI in Luggage.
Mr. Mahmood Sarwar Khan Regional Sales Manager and Abdul Samad Zeeshan Manager Marketing made the speech on the event.
The Attimo bottle is a curvy flacon, created by renowned designer Sylvie de France. It’s slightly asymmetrical form is embellished by a precious gold strip with the Attimo name in Ferragamo red. At the base, the Salvatore Ferragamo logo gleams in red.
The night started with guest coming and mingling with one another, then speeches from Mehmood Sarwhar, the regional sales manager Ghadeer Trading, then Abdul Samad Zeeshan, marketing manager of Beaute’ Pakistan International, the speeches ended with a few words from Frieha Altaf, the CEO of Catwalk production and Catalyst PR and Marketing. After the speeches, the guests enjoyed a mini fashion show where the models were holding the Attimo perfume and wearing gowns by Sadaf Malaterre. Finally, the guests were served to an elegant dinner from Café Flo, and were gifted with Attimo gift hampers provided by BPI.
The night was full of glamour and elegance, and enjoyed by all.